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Monday, June 08, 2009
CA partners with the 23rd IPMA World Congress in Helsinki, Finland
Reported by Jouko Vaskimo in Helsinki

CA has signed a partnership agreement with the organizers of the 23rd IPMA World Congress on project management, which will take place in Helsinki, Finland on June 15... 17 2009.

CA is one of the world's largest IT management software providers. CA software and expertise unifies and simplifies complex IT environments in a secure way across the enterprise for greater business results. CA has more than 5,300 developers worldwide creating and delivering IT management software.

Founded in 1976, CA today is a global company with headquarters in the United States and 150 offices in more than 45 countries. CA serves majority of Fortune 1000® companies, as well as government entities, educational institutions and thousands of other companies in diverse industries worldwide. CA drives the next level of growth through a four-part strategy of product development, leveraging partners, global expansion and strategic acquisitions - all with the goal of helping our customers realise the full power of IT to drive their business.

Mr. Martin Ashall is Senior Director of Technical Sales for Clarity in EMEA at CA, specializing in IT portfolio management. Mr Ashall has a broad and diverse background in technology and strategy, having more than 19 years of experience in the industry. He joined CA in August 2005 with the acquisition of Niku Corporation where he was responsible for scoping large-scale strategic project portfolio management end-user implementations. Prior to Niku he worked for Cap Gemini in a variety of IT project strategy related roles.

Mr. Ashall's core areas of expertise cover project process improvement, methodologies, project management, project prioritization and risk management. He is also an acknowledged speaker in the areas of IT strategy, IT project management, business/IT alignment and IT Governance.

Mr. Ashall recommends attendance at the 23rd IMPA World Congress in Helsinki, Finland: At this event we will learn how project and portfolio management functionality has moved beyond simple project management and scheduling. Today, advanced resource utilisation, business objectives, cost and value management and corporate decision making are the key drivers. Customers' requirements have become more demanding as projects occur everywhere in the enterprise. Therefore software solutions need to be able to support the entire enterprise planning and control structure.

The theme for the 23rd IPMA World Congress on Project Management in Helsinki will be "Refresh Yourself". The event will be aimed at regenerating one's professional career, organization and personal development. For further information, please navigate to www.refresh09.com.

Providing a unique opportunity for project-based organizations and suppliers of project management products and Services, Congress Partnerships are being offered for the 23rd IPMA World Congress in Finland. As a profiled partner, participating companies will be exposed to at least 50,000 practitioners of project management from Europe, Africa, Asia and the Americas. According to congress organizers, the top five reasons for becoming a partner are (1) An outstanding opportunity to enhance your organization's brand familiarity as a Project management and business professional; (2) An excellent opportunity for networking with the leading persons and experts in the projects world during the event; (3) The Congress provides a great opportunity for making new contacts and relationships and opens a venue for recruitment; (4) Broad marketing visibility via the seminar programme both nationally and internationally; and (5) Opportunity to state your own expert opinions and research results.

The event will bring together highly targeted top managers and professionals from all fields in emerging and leading economies. Exclusively designed networking opportunities will connect partners to decision makers, leaders and senior management and all levels of delegates, while helping expand contacts in a "Refreshing" atmosphere. Congress partners can participate in a partner exhibition or sponsor specific activities at the Congress. Four partner levels are offered: Platinum, Gold, Silver and Bronze. Interested companies should visit www.refresh09.com/partners for benefits and pricing information.

The local host of the 23rd IPMA World Congress on Project Management in Helsinki will be Project Management Association Finland (PMAF), based in Espoo, Finland. PMAF is the national membership body for Finland in the International Project Management Association (IPMA). The general manager of PMAF is Jyry Louhisto, who is also the project director for the 23rd IPMA World Congress. For further information, please navigate to www.pry.fi/en.

Founded in 1967 and registered in Switzerland, the International Project Management Association (IPMA) is the world's oldest project management professional organization. IPMA is an international federation of more than 45 national PM societies in Africa, Asia, Europe and the Americas. IPMA's Annual World Congress is one of the largest and most important gatherings of project management authorities and leaders each year. For further information please navigate to www.ipma.ch.


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